He says,
I’ve been thinking a lot lately about how you’d launch rival social networks. My sense is that unless you can find something that lets you stay in touch with your friends that are already on Twitter and Facebook, you sort of have no prayer of launching anything new. And so my analogy for this is to say, imagine that you had a web browser that could only look at Facebook. It couldn’t look at any other website. Well, that’s what we had more or less in the days of AOL and CompuServe. They finally had to open up, otherwise they would die. But that was that walled-garden model.
In many ways, that’s now what we’re all dealing with on our phones, you know? My Facebook app won’t let me look at Twitter, and it won’t let me look at Mastodon, and it won’t let me look at anything else. I would really like to get back to the moment where I could have a single application that could let me look at existing social networks and new social networks. And that seems like the sort of direction we’d need to go in if we actually wanted more competition and more creativity than we’re getting right now.
Thanks to commenter Handle for the pointer to a whole set of articles on the theme of “what went wrong on the Internet.” The entire interview has a lot of thoughts that are similar to mine. But not the last two paragraphs.
He suggests giving users information about why they are being fed certain content and certain ads. I would say that most users would do nothing with that information. By the way, that is also a valid argument against my idea for a competitor to Facebook where users give more indications of what they would like to see, rather than having it fed to them by algorithm. That is, users are too lazy to create metadata.
Which leads me to think that we need to pay attention to the problems that emerge when a service caters to users who aren’t very savvy and aren’t very pro-active. The folks who need to be regulated are not the service providers–it’s the users.
As a thought-experiment, perhaps we should imagine requiring a license to use the Internet, or some parts of it. The analogy would be with a driver’s license. There are different licenses with different restrictions. I cannot drive a bus, for example. So maybe certain apps on our phone would not be available until you got the necessary license, which might require you to pass a test of some sort.
The question is not whether you would want this implemented–I am pretty sure that I would not. But come up with ideas as if you were going to implement this, just to see how the problem looks from that perspective.